GeniusVets suppresses competition in new marketing results study
GeniusVets is redefining dominance by outperforming the rest of the industry combined
The best way to understand performance is compared to others … The study showed that our top 10 customers received more web traffic than the top 10 customers of our top 10 competitors put together > 30%. “
– David Hall, Co-Founder and Chief Strategy Officer of GeniusVets
SAN DIEGO, CA, UNITED STATES, February 12, 2021 /EINPresswire.com/ – At the intersection of psychology, art, and science; emerge from a symphony of strategies, messages and tools; Marketing becomes one of the most powerful forces in the world through the expertise of those who practice it. While it’s easy to get excited by fancy designs and complex strategies, ultimately only the results that marketing can deliver matter. GeniusVets, a company with a mission to make veterinary practices successful through effective marketing, is at the center of a recent study that found that GeniusVets’ top 10 customer websites attract more monthly visitors than the top 10 customer websites of their top 10 competitors. by more than 30%.
“Frankly, the results of this study were shocking,” said David Hall, co-founder of GeniusVets. “We are obsessed with performance and results, and one of the best ways to understand performance is through comparison with others. That’s why we wanted to compare the performance of our customers with those of our competitors. Before the study, we knew our customers were getting superior results, but when the study results showed that our top 10 customers received more web traffic than our top 10 competitors’ top 10 customers combined by more than 30%, we were really surprised. “
It is common practice for web development agencies to include a link in the footer of their clients’ websites that reads something like “This website was developed by ___” and a link back to the agency’s website. So to conduct this study, GeniusVets used ahrefs.com, a backlink analysis tool, to find their competitors’ customers. After sorting the customer list based on estimated organic website traffic, they used SEMrush.com to generate website traffic reports for each of the top 10 top performing websites of their top 10 competitors. They added up the performance data and compared it to the 10 top performing GeniusVets clients using the same tools. The study found that 10 GeniusVets customer websites generate 30% more monthly website traffic than the top 10 clients of their top 10 competitors combined.
“My ultimate goal is to help my peers in independent veterinary care make sure our businesses and profession are strong enough to weather the onslaught of corporate veterinary medicine,” noted Michius Drake, co-founder of GeniusVets, DVM and Owner of the Drake Center.
Harley Orion, co-founder and CEO of GeniusVets, incriminated the results of the study with the words: “Numbers don’t lie. Unfortunately, many of our competitors claim to be “excellence” and have other dubious claims about the sale of their services – claims that don’t stand up to scrutiny, as shown here. ”
“Marketing is an essential business function,” said Hall. “It seems that most of our competitors are selling a placebo instead of getting to work. We aim to get the job done and deliver the results. So we’ve made this study open to any veterinary practice owner who wants to see the evidence of what’s possible and who wants to set real goals and expectations for their business. ”
To download the GeniusVets study, click here.
GeniusVets is the leading platform connecting pet parents with quality veterinarians and proven pet care advice from DVMs. GeniusVets’ mission is to create better animal health by training and bringing together pet owners and veterinarians. For more information on GeniusVets, visit genetvets.com.
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February 12, 2021, 7:42 PM GMT
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