A new dating app is coming out this month, geared towards cat-forward lifestyles.
When it comes to online dating, “if you could get to the heart of something that really matters most to you, that alone is useful,” Leigh Isaacson, co-founder of the Tabby app, told The New York Post. She will appear before a jury on ABCs “Shark Tank” Friday at 8 p.m. east.
A current study by the software developer Skylum, known for its image editing programs Aurora HDR and Luminar, found 43 percent of the adults on online dating sites believe that they can get a sense of a person’s personality from the photos on their profile. Nearly 20 percent of respondents said that posing with an animal that might not be theirs is one of a number of photo “deal breakers”.
Another survey commissioned by the animal health and wellness brand Zesty Paws, reported that nearly 70 percent of Americans said they would end a relationship if their pet didn’t get along with their partner, and 71 percent believed their pet’s character judgment was better than their own. Another 63 percent of pet owners said their pet saved them from an awkward date by showing their distaste for the other person.
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Cat lovers say Isaacson’s app offers some respite from singles on other dating sites who don’t understand the connection they share with their pets.
“People always give people with cats a bad name. I call them Crazy Cat Ladies because of their commitment to their cats, ”said Nathan Kehn, one of Tabby’s brand managers, Pet Influencer, in a statement posted on the app website. “To be honest, I’d like to find someone who is as committed to a relationship as cat owners are to their cats.”
“Guys like me have crazy problems with dating,” wrote spokesman Sterling Davis. “Tabby is something that breaks these stereotypes.”
Isaacson with her sister Casey Isaacson started the successful Dating app Dig, for dog lovers, in 2018 after one of Casey’s own relationships ended because of her dog.
“She’s the one who said to me, I wish I knew from the start that this wouldn’t work because of the dog,” Isaacson told the New York Post. She has little doubt that the couple’s new cat-centric dating site will be just as successful.
“People already find love” by owning pets, she said. “It makes so much sense.”
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