Applegate Farms, LLC Introduces the DO GOOD DOG™ Hot Dog, the First Nationally Available Hot Dog Sourced from Verified Regenerative U.S. Grasslands

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The DO GOOD DOG ™ hot dog is Applegates latest development of the humble hot dog and is an integral part of the company’s mission: Changing The Meat We Eat®. Applegate reinvented the hot dog more than 15 years ago APPLEGATE ORGANICS ® THE GREAT ORGANIC HOT DOG ™ hot dog made from just four simple ingredients, 100% grass-fed beef, water, salt and spices. With the introduction of the DO GOOD DOG ™ hot dog, the company has bold ambitions to move regenerative agriculture from niche to norm.

Until now, regeneratively produced beef was mostly available at farmers’ markets or upscale restaurants. Applegates Size and experience The scaling of specialized supply chains in the meat category aims to make regenerative agriculture known and accessible to the mass market. According to the Savory Institute, the cattle supplying the beef for the DO GOOD DOG ™ hot dog are part of a system that is helping regenerate up to 260,000 acres of US grassland, making it one of the largest verified systems for regenerative beef.

“It is fashionable to argue that the only way to fight climate change is to eliminate meat. In fact, the opposite is true, ”said John Ghingo, President of Applegate. “Animals play a vital role in restoring soil health, sequestering carbon and protecting the land from drought, forest fires, erosion and other devastating effects of climate change. Our mission is to scale regenerative practices across small farms and niche markets in a way to make a big enough impact. “

With two in three adults in the US saying they eat meat frequently1 and cattle are constantly in the spotlight for their negative impact on the environment, there is a need to change the way meat is produced to both meet demand also to improve the planet. Applegate starts with beef, where evidence of beneficial effects on animals is most evident, but the company is also working to develop evidence-based regenerative practices for non-grazing animals and plans to expand its regenerative product line to include pork and poultry.

Applegates The SunFed Ranch’s commitment to supporting and marketing regeneratively produced beef has helped to double the production of grass-fed cattle Matt Byrne, Co-Founder of SunFed Ranch, which diverts cattle out of the commodity feedlot system and accelerates environmental benefits for its ranch lands. SunFed Ranch, which farms more than 1.5 million acres of US grassland both directly and through its ranching partners, is committed to being 100% carbon neutral and 100% carbon neutral from production to product by 2024 on all operations on the ranch To be fully CO2 negative by 2024 by the end of 2027.

“We look forward to taking part Applegate To be in a leadership position to make regenerative 100% grass-fed beef that is better for the planet and healthier for families more widely available, “said Byrne.Applegates Our commitment accelerates our joint mission to remove the beef industry from the commodity-based corn-based feedlot system while we continue to expand one of the largest grazing cattle ranching facilities in the country. We are proud to work with us Applegate on this innovative product and facilitate the regeneration of the land that we fortunately have in our care. “

Applegates Contribution to the regeneration of grasslands and healthy soils in the United States is measured by the Savory Institute, a pioneer in regenerative agriculture. Baseline measurements on soil health, biodiversity, water retention and other ecosystem services were carried out in spring 2021 and are reviewed annually to assess progress. This is a hallmark of the Land to Market seal, which does not set standards but measures results to ensure that a ranch is continually improving the land.

“While Land to Market reviews results, not practices, we find that those who implement holistic management and plan grazing double the likelihood of improving land health. We firmly believe in the old adage that what is measured is managed and that measurement is actually an optimization function, “said Chris Kerston, Chief Commercial Officer of the Land-to-Market program at the Savory Institute. “Working closely with SunFed Ranch and Applegate, we can quantify environmental improvements and ranchers can optimize their management to continuously maximize these results. This approach has the adaptability and scalability to drive the entire global meat industry. “

The new DO GOOD DOG ™ Hot Dog is now available from selected major retailers and from Amazon with an RRP of $ 6.99. It’s gluten-free, a good source of protein2, and has no added sugar. For more information, please visit or on social media at or

About Applegate Farms

Applegate Farms, LLC was founded in 1987 and produces high quality natural and organic hot dogs, bacon, sausages, charcuterie, cheese and frozen products. Our products are made without GMO ingredients and we source from farms where animals are treated with care and respect and are allowed to grow at their natural speed, all part of our mission – Changing The Meat We Eat®. Of course it can mean a lot, but to Applegate natural means that our food:

  • Of animals Applegate Raised appropriately without antibiotics, added hormones or growth promoters
  • From animals that were fed a vegetarian or pasture-oriented diet (our beef is fed 100 percent on grass)
  • Free of added chemical nitrites, nitrates or phosphates
  • Free from artificial ingredients or preservatives

Applegate became an independent subsidiary of Hormel Foods in July 2015. For more information about our products, visit or talk to us at or

About SunFed Ranch®

Run by 6th generation ranchers, Northern California-based SunFed Ranch® is a pioneer in the rearing and production of 100% grass-fed beef, which relies on regenerative agriculture, humane treatment of the cattle and without antibiotics or added hormones. We offer a full selection of beefs that taste better, better for the consumer, and better for the planet. SunFed Ranch is the best-selling grass-fed beef brand on the West Coast and is expanding its availability nationally through select retailers and high-profile regional chains, as well as partnerships with pioneering CPG brands. Visit to see why and how SunFed Ranch is leading the grass feeding revolution

Via land to market

As a leader in the regenerative farming movement, Land to Market is the world’s first results-based verified regenerative sourcing solution. The program’s Land to Market Verified seal has attracted some of the world’s leading consumer goods manufacturers, apparel brands and retailers. Land to Market was born at the Savory Institute and uses a science-based approach that works directly with raw material producers to improve transparency and traceability mechanisms across the value chain. The full list of land-to-market members can be found at

1DeKoster, JMC and S. (2021, 20th of August). Almost one in four in the US has cut meat consumption. Retrieved September 29, 2021, from

2See nutritional information for fat and sodium content.

SOURCE Applegate

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